Two days back, Google, the search engine giant company, launched a new version of their well known updates Penguin 4, which Matt Cutts, the Anti-spam head of Google, call as Penguin 2.0. I write a small post on the same yesterday: Penguin 4 or Penguin 2.0 Rolled Out – What Should We Expect Next in SEO!
During last two years Google launched a few updates namely Penguin, Panda, EMD, etc. and also going to launch one more update namely Zebra. All these updates give the goose bumps in the stomach of many webmasters, who anyways avoid following the Google quality guidelines.
We all know that visitors are the ultimate goals of developing a website. Without visitors a website is almost dead. To gain visitors, webmasters need to do so many stuffs, like SEO, SMO, PPC, Link Exchange, etc. With these so called updates Google tried to force webmasters to follow the quality guidelines strictly. Know more about what next in SEO!